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Dunning Letter

Dunning Letter

A dunning letter is a formal reminder sent to customers about overdue payments, helping businesses recover funds while maintaining positive customer relations.

A dunning letter is a formal notice sent to customers to remind them of overdue payments. It serves as a polite but firm request for payment, helping businesses maintain healthy cash flow while preserving customer relationships. This letter typically outlines the amount due, the original due date, and instructions for making the payment.

What Is a Dunning Letter

A dunning letter is a formal written communication sent by a creditor or business to a customer who has an outstanding, overdue payment. Its primary purpose is to remind the customer of their unpaid balance and to request immediate payment, while maintaining a professional and courteous tone. 

These letters are typically part of a structured collections process and may escalate in tone or urgency if earlier reminders are ignored. The content of a dunning letter usually includes the amount owed, the due date, a summary of previous attempts to collect the debt, and clear instructions on how to make the payment. 

While the first dunning letter may simply assume the customer forgot to pay, subsequent letters often carry stronger language and may warn of late fees, service interruptions, or legal action if the debt remains unpaid. 

Despite the discomfort that sometimes surrounds them, dunning letters are a necessary and legal tool in managing accounts receivable and ensuring cash flow, particularly for businesses that rely on timely payments to operate effectively.

When Can You Send a Dunning Letter

You can send a dunning letter as soon as a payment becomes overdue, even if it's just by a day. However, the timing, frequency, and tone of the letter should align with your company’s internal credit policy, the terms of the invoice, and the nature of your relationship with the customer

For example, long-time clients with a solid payment history might warrant a more patient and courteous approach, while new or high-risk customers might require a quicker and firmer follow-up. A well-structured dunning process balances the need to recover funds with maintaining positive client relations.

What Information Should a Dunning Letter Include

A dunning letter should be clear, professional, and informative. Its main goal is to prompt payment by reminding the customer of the overdue invoice and offering an easy path to resolution. Here’s what it should typically include:

1. Customer Information

  • Full name or company name
  • Address and contact details
  • Customer ID or account number (if applicable)

2. Invoice Details

  • Invoice number(s)
  • Original due date(s)
  • Outstanding balance
  • Description of the product/service provided

3. Payment Instructions

  • Accepted payment methods (e.g., bank transfer, online portal, check)
  • Payment link or bank account information
  • Deadline for payment (especially in later-stage letters)

4. Consequences of Non-Payment (for second or third letters)

  • Mention any late fees, service suspensions, or escalation to collections
  • Clearly but respectfully communicate the implications of further delay

5. A Call to Action

  • A simple request like “Please settle this balance within 7 days”
  • Provide a contact person or department for questions or disputes

6. Professional Tone & Signature

  • Keep the tone polite and respectful, especially in early notices
  • Sign off with your name, title, company, and contact info

How to Write a Dunnung Letter

You can send a dunning letter as soon as a payment becomes overdue, but the timing and tone depend on your internal credit policy and customer relationship.

First Dunning Letter: 1–7 Days After Due Date

The first dunning letter is typically sent within the first week after the payment due date. Its primary purpose is to serve as a polite and professional reminder that the invoice has not been paid. At this stage, the tone should be friendly and understanding, assuming the delay may have been an oversight. 

The message should clearly restate the invoice number, amount due, and the original due date, and should encourage the customer to settle the balance promptly. You might also express appreciation for the customer's business and offer assistance in case they have questions or need a copy of the invoice.

Example of the first dunning letter

Subject: Friendly Reminder – Payment Overdue for Invoice #10234

Dear [Customer Name],

I hope this message finds you well. I’m writing to remind you that invoice #10234, dated [Invoice Date], with a total amount of $[Amount Due], was due on [Due Date] and still appears to be unpaid.

We understand that oversights happen and schedules can get busy. If you’ve already sent the payment, please disregard this message. Otherwise, we kindly ask that you arrange payment at your earliest convenience.

Invoice Details:

  • Invoice Number: 10234
  • Invoice Date: [Date]
  • Due Date: [Due Date]
  • Amount Due: $[Amount]
  • Payment Method: [Bank transfer / Online portal / etc.]
  • Payment Link: [Insert link if available]

If you have any questions, need a copy of the invoice, or would like to discuss the balance, feel free to contact me directly.

Thank you for your attention, and we appreciate your prompt response.

Warm regards,
[Your Name]
[Your Title]
[Company Name]
[Email Address] | [Phone Number]

Second Dunning Letter: 10–20 Days After Due Date

If the payment remains outstanding after the initial reminder, a second dunning letter should be sent approximately 10 to 20 days after the due date. This message should take on a slightly more direct tone, while still maintaining courtesy and professionalism. The letter should remind the customer of the unpaid invoice and reference the previous reminder. 

It's helpful to include multiple payment options to make it easier for the customer to resolve the issue. Also, you may start to mention the possibility of late fees or service interruptions if the account is not settled within a specific timeframe, without sounding overly harsh or aggressive.

Third Dunning Letter: 30+ Days After Due Date

The third dunning letter, usually sent after 30 or more days of non-payment, serves as a final notice before you take further action. At this point, the tone becomes firmer and more serious. The letter should outline all prior attempts to collect the payment and emphasize the urgency of the matter. 

You should clearly state any consequences of continued non-payment, such as the application of late fees, suspension of services, or the involvement of a collections agency or legal action. While the message should still remain professional, it must convey that this is the last opportunity to resolve the debt amicably before escalation.

Example of the third and final dunning letter

Subject: Final Notice – Immediate Payment Required for Invoice #10234

Dear [Customer Name],

Despite our previous reminders, we note that invoice #10234, dated [Invoice Date], with an outstanding balance of $[Amount Due], remains unpaid. The payment was due on [Due Date], and as of today, it is [Number of Days] days overdue.

We value your business and hope to resolve this matter promptly. However, please be advised that if payment is not received within 7 days of this notice, we will have to consider further actions, which may include applying late fees, suspending services, or referring your account to a collections agency.

Invoice Details:

  • Invoice Number: 10234
  • Invoice Date: [Date]
  • Due Date: [Due Date]
  • Amount Due: $[Amount]
  • Payment Methods: [Bank transfer / Online portal / etc.]
  • Payment Link: [Insert link if available]

If you have already sent payment, please disregard this notice. Otherwise, we urge you to settle the outstanding balance immediately to avoid any additional charges or interruptions.

Should you have any questions or require assistance, please contact me directly at [Your Contact Information].

Thank you for your prompt attention to this urgent matter.

Sincerely,
[Your Name]
[Your Title]
[Company Name]
[Email Address] | [Phone Number]

What Interest and Dunning Rates Should You Charge

When deciding what interest and dunning rates to charge on overdue invoices, there are several factors to consider, including legal limits, industry norms, and your company’s credit policy.

Interest Rates on Overdue Payments

Most jurisdictions have laws regulating the maximum interest rate you can charge on late payments, often called statutory interest rates or late payment interest rates. These rates typically range from about 4% to 8% annually, but they can vary widely depending on the country or state.

For business-to-business (B2B) transactions, it’s common to charge a late payment interest rate between 1% and 1.5% per month, which translates roughly to 12% to 18% annually. This rate is often stated clearly in your contract or terms and conditions.

Dunning Fees or Charges

In addition to interest, some companies charge a fixed dunning fee (sometimes called a reminder fee) for each overdue notice sent. This fee covers administrative costs related to chasing late payments. Typical dunning fees can range from $10 to $50 per reminder, depending on your industry and customer base.

What Steps to Take to Avoid Reaching the Dunning Stage

Avoiding the dunning stage altogether is ideal for maintaining strong cash flow and good customer relationships. Here are some important steps you can take to minimize late payments and keep accounts current before you ever need to send a dunning letter:

  • Clear and Transparent Payment Terms: Set clear, concise, and easy-to-understand payment terms before the sale. This includes specifying the due date, acceptable payment methods, late fees or interest charges, and any early payment discounts. Make sure these terms are included in contracts, invoices, and discussed upfront with the customer.
  • Send Timely and Professional Invoices: Send invoices promptly after goods or services are delivered, ideally immediately or within 24–48 hours. Make sure invoices are accurate, detailed, and easy to pay, including all necessary information like payment methods, invoice numbers, and due dates.
  • Use Automated Reminders: Leverage accounting or invoicing software to send automatic payment reminders before and after the due date. These gentle nudges help customers remember upcoming or overdue payments without requiring manual follow-up from your team.
  • Build Strong Customer Relationships: Maintain open communication channels and build trust with your customers. Check in periodically, especially with larger accounts, and be approachable if they have questions or need flexible payment arrangements.
  • Offer Multiple Payment Options: Make it as easy as possible for customers to pay and offer a variety of payment methods such as credit card, bank transfer, online payment portals, or even mobile payment apps. The easier you make payment, the less likely it is to be delayed.
  • Monitor Accounts Receivable Closely: Regularly review your accounts receivable aging reports to spot overdue invoices early. This allows you to take quick action—like a friendly call or email—to address issues before they become serious.
  • Provide Incentives for Early Payment: Encourage prompt payment and offer small discounts or perks for paying before the due date. This not only speeds up cash flow but also fosters positive customer behavior.
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